The #BuildingAspirations campaign aims to raise awareness of the importance of volunteers from the construction and built environment industry reaching out to young people to inspire them about the world of work.
Employer contact at school reduces the likelihood of young people becoming NEET, not in education, employment or further training. Young adults who recalled ‘four or more employer contacts’ are five less times less likely to be NEET than those who had no involvement.
The #BuildingAspirations campaign will see Construction Youth Trust facilitate 5,000 meaningful employer encounters (e.g. career insights, mentoring, work tasters, work experience) between industry volunteers and young people from diverse backgrounds.
LABC are passionate about welcoming the next generation to careers in their sector but understand that it’s extremely difficult for young people to aspire to a career and industry they’ve never seen themselves represented in.
“I am very excited about this year’s LABC Charity partnership with Construction Youth Trust and the #BuildingAspirations campaign,” explains Anthony Oloyede, LABC President. “To have reached this position in my career and having the opportunity to influence and inspire our next generation, the #Futureleaders, is a blessing. I look forward to the collaboration with Construction Youth Trust in my Presidential year and the rewards it will bring to a diverse range of individuals within the construction and built environment sectors.”
Through the campaign, the Trust and LABC want to encourage a diverse range of industry professionals to share their experiences of building aspirations. By connecting young people to relatable role models the hope is that the negative preconceptions and stereotypes surrounding industry careers will be replaced with a more modern, accurate image; an inclusive and diverse industry. This can only be done by industry professionals reaching out to the next generation.
To find out how you can join in with the #BuildingAspirations campaign head to www.constructionyouth.org.uk/share-your-buildingaspirations-success-story.