Since Construction Industry News last caught up with Roseview Windows the business has enjoyed another strong 12 months, culminating in the company being shortlisted for Fabricator of the Year at this year’s prestigious G25 Awards.
“It’s great we’ve been recognised with this nomination, which has come about partly because of the latest set of product innovations that have been a major focus for us this year,” explains Keane Grantham, Marketing Manager. “We’ve further improved our top of the range window – Ultimate Rose – by adding new features and options.”
The drive and innovation that Roseview continues to demonstrate was undoubtedly a key factor in the company’s nomination, as was its unrelenting passion for the industry in which it operates.
Ultimate Rose is the company’s flagship timber-alternative sash window, and this year has seen the addition of the Emperor sash horn. Designed to replicate the ornate detailing of traditional Victorian sash windows, this brand-new product joins the existing Dolphin and Seahorse horns to form a trio of seamlessly jointed, mechanically crafted options.
“It provides customers with more flexibility on what they can have as part of their window design,” adds Keane. “If they’re matching a traditional window in a conservation area, for example, we can match it like-for-like.”
This attention to detail is matched by Roseview’s commitment to practical innovation. At this year’s Fit Show, the company unveiled a suite of nine foil trim options, addressing a long-standing challenge for installers sourcing matching finishes. “We found that chalk foil finishes were difficult to find trims for,” says Keane. “We now offer white wood grain, crystal white, and chalk finishes as part of the order. It’s about giving installers a complete solution, so they’re not left scrambling for matching materials.”
The foil trims were created following customer feedback—a hallmark of Roseview’s approach.
Beyond product development, Roseview has also invested in its installer network. Earlier this year, the company launched the Trade Hub, a digital platform offering marketing and sales support to trade partners. “It’s about supporting people who are already working with us,” outlines Keane. “We’ve had strong uptake since March/April, and it’s helping installers develop their online presence and generate enquiries.
“Our partners also play a vital role and we’re continuing to work closely with REHAU, as it’s a relationship that keeps going from strength-to-strength. We celebrated our 40th anniversary of working with them last year and those celebrations have continued ever since. They helped us create the base model that’s now turned into Ultimate Rose and the additional features that have been added to the range since. We’re excited to keep building on that.”
It’s clear that Roseview never rests on its laurels, preferring instead to refine its product range and its service to better meet the needs of its customers through continuous innovation and investment. This ongoing commitment keeps the company focused on delivering better products, better service, and lasting value for its customers.
“The market is growing and since a slight slowdown in the summer things have really picked up again. There can be lots of doom and gloom in the press, but the sector is good for us currently.”
Looking ahead, Roseview plans to maintain its momentum by offering solutions that suit all types of projects and budgets. “We offer the most authentic timber-alternative window available in the marketplace,” outlines Keane. “Homeowners are increasingly looking for alternatives to traditional timber, and we’re here to meet that need.”
With a blend of technical excellence, installer support, and heritage design, Roseview Windows continues to set the standard in the UK fenestration industry—proving that innovation and tradition can go hand-in-hand. This has not only ensured commercial success but also a growing amount of award recognition.