Direct Corporate Clothing (DCC) has posted a 22 per cent increase in turnover following a number of high profile contract wins.
Birmingham-based DCC is one of the UK’s largest providers of workwear, corporate wear and personal protective equipment (PPE) with customers including Miller Homes and Travis Perkins.
In the year to October 2016, DCC recorded turnover of £26.5m compared to £21.7m for the same period in 2014-15. Over the same period, staff numbers increased from 100 to 120.
The company attributed its growth to new contracts with companies including Balfour Beatty and Geo Amey alongside increased spend from existing customers.
Earlier this year, DCC acquired Leeds-based The Business Wear Company. The move saw industry veteran Nick Atkinson return to the DCC board to head the company’s corporate wear strategy.
DCC recently hired Helen Woodall as Head of Purchasing to lead a team of 12 people that manages the company’s extensive worldwide supply chain.
Nick Atkinson, Corporate and Communications Director at DCC, said: “We are delighted that our focus on customer service and high quality garments has paid dividends with an excellent set of financial figures.
“We work in partnership with some of the country’s biggest operators to design and manufacture workwear, PPE and corporate wear that is reliable, practical and innovative.
“Our state-of-the-art warehouse and digital ordering system ensures that customers’ service and product expectations are exceeded and stock is always available at short notice as required by their workforce.”
Mr Atkinson said the fall in value of Sterling against the dollar had impacted on margins for many businesses in the corporate clothing industry, which import from the Far East and buy in US dollars. He said the challenge was to work closely with customers to manage prices.
“Strong relationships between suppliers and customers enable compromises to be reached. Winning and holding business is not built on price alone but on delivering a service and quality product that matches what has been agreed,” he said.