Today, a piece of community artwork that celebrates the unique qualities of life on London’s South Bank is being revealed, following a creative collaboration between local students and a well-respected letterpress artist.
Students from Walnut Tree Walk Primary and Oasis Academy in Lambeth have been working with typographer, designer and letterpress practitioner Alan Kitching, whose studio is also in the borough, to design a key section of the hoarding for Southbank Place.
The ambition for the hoardings was to create a vibrant piece of art that reflects the physical qualities, attitudes, feelings and experiences of the South Bank – both through the eyes of the students and those who visit the area.
This original piece of artwork is the combined result of 12 workshops that Alan Kitching conducted with the schools, which involved showcasing new artistic methods such as letterpress printing and the art of typography; the students also developed skills in interpreting and communicating ideas about people and places through art.
Alan Kitching said: “Community involvement is instrumental in helping people to become emotionally invested in their local area and achieving a sense of value of home and place. It has been a real joy to share my artistic methods with the students during this project for Southbank Place and to bring some of their fantastic ideas to life.
Andrew Chaplin, Deputy Head, Walnut Tree Walk Primary School and Nicola Sale, English & Literacy Lead Teacher, Oasis Academy said: “Our pupils have very much enjoyed learning new art skills from Mr Kitching and putting them into practice for the hoarding design. Being able to see their ideas in place on the South Bank will be something they can all be very proud of. As part of the local community we were honoured to be asked to contribute to this project and think the finished piece looks fantastic.”
Speaking on behalf of Braeburn Estates, Khalil Ladki, Marketing Manager, commented: “The installation of the hoardings marks a very exciting point in the construction of Southbank Place. Our vision for the development has always been about enhancement of the local area and surrounding community, so it was important for us to get young people involved who spend a lot of time in the area. Rather than just being a functional necessity, the hoardings are now something vibrant and engaging that the students can be really proud of.”
The artist is an Honorary Fellow of The Royal College of Art who has worked for clients including The National Theatre, Penguin Books, The Times and Royal Mail. Southbank Place is sponsoring Mr Kitching’s contribution to the ‘Pick Me Up’ graphics arts festival which will feature the hoarding design in a dedicated retrospective exhibition ‘Alan Kitching: A Life In Letterpress’. His exhibition will run from 21 April to 2 May at Somerset House before going on tour across the UK. A monograph entitled ‘Alan Kitching: A Life In Letterpress’ will be published in April by Laurence King.
The installation of the hoardings comes just weeks after the launch of 30 Casson Square, the second release of apartments in the sought after Southbank Place development. Opportunities to purchase these apartments became available on 3March.
Those seeking information about the development or wishing to view the marketing suite can visit www.southbank-place.com or call 0207 001 3600.